The Team

About Us

Raj Upadhyaya | Director

Raj is a founding Director of Elixir Developments. With over 35 years experience as a senior director and leader within the housing association, local authority and private sectors. Raj has extensive broad management expertise in regeneration, development, customer services, asset management, marketing and sales, community investment, homeownership and change management.
Raj has held several executive and non executive roles in the private and public sector.


Tracey McEachran | New Business Development Director

Tracey joined Elixir following a successful career in senior sales and marketing leadership roles for a large multinational FTSE 100 organisation,   
Having 20 years of experience in new business development, setting strategic strategy, brokering business partnerships and leading senior management teams, she is committed to helping individuals and business find win win solutions to ensure positive outcomes on both a business and a personal level.

Dorian Leatham | Director

Dorian has over 30 years experience within the public sector in senior positions such as the Chief Executive of Hillingdon Council and more recently the Chief Executive of ARHAG Housing Association. Other board roles include the Chair of the Nottingham City Strategic Partnership, Chair of a sub-committee of the Homes and Community Agency and Diversity Advisory Group. Throughout his career Dorian has held both non executive and executive board roles for both the public and private sectors.


Laurie Soden | Director

Laurie has over 50 years experience in both the commercial & residential sectors of the real estate industry. Along side his role at Elixir Laurie formed and runs his own development & consultancy business specialising in both commercial  & residential projects. He was, for over 15 years, a board  member of a housing association & Chair of its Development Committee. From a standing start the leadership team delivered over 1000 new homes in the space of 10 years in the Central London area.


Raj: +44 (0) 7889 755 620

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